The future of Graphic Design.
I have been trying for two weeks now to write an essay about the future of Graphic design for adbusters. I've just about given up getting what I want to say out, but this YouTube video is pretty much everything I want to say and more.
I have a graphic design degree, but it means nothing, and today people with graphic design degrees are actually mac operators. Art schools churn out mac operators. Have you ever wondered how an academic university can all of a sudden teach graphic design and nothing else that is artistic related? Well it's because they teach people how to use adobe products. And with the increase in pirated adobe products people at home with 'free time' can goodle tutorials and do what ever they want.
Graphic design is essentially communication from one person to another, and that is what it is going back to, as more and more people learn how to use programmes that 'help them design' they are acheiving what they want by cutting out the middle man. Sadly the middle man is the designer, and soon we will all be fighting for the crumbs of jobs.
This video pretty much explains it all. Companies taking marketing into their own hands and using all available mass media, user content controlled sites to get their message across.
And it succeeds.
Labels: future, graphic design, jungle disk, south by southwest